My name is Mac, and I’m typically known for two things:

1) I help web3 products become understood and appreciated by their users and investors.

I have written a comprehensive (and free!) guide, “How to explain what your web3 product does and convince users to try it”.

I also help founders design or re-design their landing pages, pitch decks, explainer videos, and so on.

While doing that, I tap into my web2 career experience, where I’ve done similar consultations with 100+ startups & 30+ big corps such as Intel, IKEA & Pfizer. My favorite project from that era was when one of the top German entrepreneurs asked me to deliver a pitch brochure for his $90M+ investment meeting with the King of Saudi Arabia.

In web3, I worked with projects such as NiftyComedians, Aloki, and others that I can’t mention because of the NDAs.

You can read more about the consultations here.


2. I run a popular builders-oriented podcast called web3 talks.

In the podcast, I ask web3 builders to share the stories of their projects (how you built this?) & lessons they learned along the way (what worked and what didn’t).

We already have 1,400+ subscribers (mainly web3 founders, devs & operators), and I have already interviewed founders from projects such as Zapper, WalletConnect, HopExchange & over two dozen more.

You can read more about the podcast here.


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